Bold Ideas in the Kitchen

Bold Ideas in the Kitchen

Bold Ideas in the Kitchen

Everyone loves a good meal. That’s why when Miele, a manufacturer of high-end home appliances and commercial equipment, announced the launch of its innovative Range Series, G&S knew a bold media splash with a five-star menu was the way to go. At Miele’s showrooms in Chicago, Beverly Hills and San Francisco, we invited the media to a cooking demonstration and three-course feast prepared by Miele resident chefs using the intuitive Miele Range. With pleased palates, reporters and writers were overwhelmingly positive in their feedback and resulting coverage, displaying an in-depth understanding of Miele, its history and its breadth of luxury products.