Neovia Logistics Selects G&S Business Communications as Agency of Record
New Client Joins Elite Agency Roster of Companies Focused on Manufacturing, Supply Chain and Business Technology Innovations
- G&S Business Communications grows its client portfolio of global category leaders with the addition of Neovia Logistics.
- Neovia, a world leader in global contract logistics, selects G&S to develop and implement an integrated communications strategy.
- G&S is headquartered in New York with offices in Chicago, Raleigh, N.C., and Basel, Switzerland, and provides on-the-ground support in more than 50 countries through PROI Worldwide.
NEW YORK, April 5, 2017 – G&S Business Communications (G&S) has expanded its international client roster of manufacturing, supply chain and business technology innovators with its appointment as agency of record for Neovia Logistics. Neovia, a major contract logistics supplier, will rely on G&S to implement integrated communications programs targeting the industrial, automotive, technology and aerospace market segments.
Unlike typical third-party logistics suppliers (3PLs), Neovia brings an OEM mindset to deliver real-world logistics innovation that generates results for companies in transformation. Backed by its proprietary Neovia Operating System (NOS), the company is a leader in service parts logistics, inbound logistics and finished goods distribution as well as inventory management and transportation management.
As the agency of record for Neovia, G&S will employ its proven business communications approach to create and share audience-centric content and visual stories across traditional, digital and social media.
“Neovia Logistics is poised for an exciting period of growth with current and prospective customers, and we are eager to team up with G&S Business Communications to tell our story and deepen our stakeholder engagement,” said Shari Chernack, vice president, change, communications & engagement at Neovia. “Our company’s track record of continuous improvement, customer collaboration and real-world innovation offers a wellspring of stories from which G&S can draw to connect with our external audiences in ways that will be meaningful to our business performance.”
“We are honored to collaborate with Neovia Logistics, which has a unique and compelling story to share with companies in its core market segments,” said Luke Lambert, president and CEO of G&S. “With our agency’s creative design capabilities and approach to sharing audience-centric content across traditional, digital and social media, we will help strengthen brand awareness for this industry-leading 3PL.”
G&S integrates business and communications strategies for clients across advanced manufacturing, agribusiness and food, clean technology and energy, financial and business services, and home and building solutions markets. To drive business results for clients, G&S applies its deep expertise in B2B intelligence, brand strategy, content strategy, creative, digital and social, employee engagement, insights and analytics, media relations and sustainability and corporate social responsibility. The agency’s public relations and marketing campaigns for clients are recognized for communications excellence by the Holmes Report, PR News, PRWeek, Public Relations Society of America and other well regarded industry organizations and publications.
About Neovia Logistics
Neovia is a global leader in third-party logistics, operating more than 100 facilities in 25 countries around the world. For 30 years, Neovia has combined its OEM mindset with real-world innovation to solve complex logistics challenges for companies in the automotive, industrial, aerospace and technology sectors. Neovia works with companies of all sizes throughout their lifecycle as a partner, advisor and enabler of transformation. The company offers a full suite of services, including service parts logistics, inbound logistics and finished goods distribution offerings as well as value-added services such as inventory and transportation management. For more information about Neovia, visit www.neovialogistics.com.
About G&S Business Communications
G&S Business Communications is an independent business communications firm with headquarters in New York and offices in Chicago, Raleigh, N.C., and Basel, Switzerland. The firm’s global network extends across more than 50 countries through its PROI Worldwide partnership. G&S integrates business and communications strategies, using a full range of communications services, to build sustainable relationships for clients along the entire value chain. We inspire action that means business. Learn more at www.gscommunications.com.