UK Brand Relaunches in America

Xuber, a successful London-based commercial insurance software provider, partnered with G&S to stage a successful comeback in America. G&S developed an ambitious trade media campaign that resulted in $8 million in pipeline opportunities originating from tradeshow appearances, 170+ leads from a branded webinar series and media coverage in 100 news outlets, including targeted publications such as Risk & Insurance and Insurance Technology.

This program was honored with the Silver Anvil Award of Excellence for Business-to-Business Marketing by the Public Relations Society of America.