On Assignment in PyeongChang
When it comes to client service, G&S goes the distance! In February, G&S Vice President Beth Crisafi Smith reported from the Olympic Winter Games while on assignment for one of our top clients. Beth shared exclusive video highlights of her travels in PyeongChang, South Korea, right here on G&S Orange Jam.
That’s A Wrap
Beth wraps up her time at the Olympic Winter Games. Listen to her final takeaways and discover how the digital, creative, social and account teams came together to build an ‘Olympic’ campaign.
Watch Her Work
Beth shares what it takes to craft a media and communications strategy that will extend beyond a major event. Learn about the opportunities that foreign media present and how to leverage it in your favor.
Ready For PyeongChang 2018
Watch as Beth prepares for a work trip of a lifetime.
Follow Beth’s Olympic journey on Twitter at #GSinAction and #GSLife.