Business with Purpose
Conducting business with purpose means embracing a broader duty to protect the well-being of employees, communities and the environment. G&S Business Communications helps you take a strategic approach to corporate social responsibility (CSR) to identify relevant issues, improve stakeholder relationships and realize greater business value from sustainability efforts.
We combine storytelling and data visualization to communicate environmental, social and governance (ESG) goals and practices that are authentic and relevant.
Two Critical Dimensions of ESG Disclosure
G&S Managing Director Ron Loch and G&S Vice President Susan Sheehan participated in a two-part webinar series discussing two critical dimensions of ESG disclosure.
The first program, featuring Bloomberg Intelligence Analyst Gregory Eleders, examines the new investor environment surrounding ESG reporting following the US presidential election. The second program with Eric Fernald, executive director, ESG corporate communications, MSCI, explores ways that corporate issuers can meet the growing demands of institutional investors and analysts for ESG information.
Sustainability Story Comes to Life
CEMEX, a global leader in the building materials industry, turned to G&S to strengthen its brand, make its CSR report more user friendly and position itself as a leader in sustainable development. After initial discussions with company leaders and subject matter experts, G&S outlined key concepts to highlight in the report, leading to a creative theme that connected strongly with the company and served as a roadmap for future sustainability communications. We have worked with the client’s Web and graphic designers over multiple years to create reports with intuitive navigation, graphic treatments and visual assets to bring the sustainability story to life while still maintaining consistency with the previous year’s design.
Coeur, a precious metals mining company, wanted to expand its corporate communications to identify material issues, capture key data and share its many stories of social and environmental responsibility. To kick things off, G&S helped Coeur develop a theme, “Protect. Produce. Preserve,” which articulates the company’s cradle-to-cradle approach to sustainability. We then brought Coeur’s sustainability stories to life and designed a dynamic online platform on which to share them. Featuring graphics and videos that make Coeur’s narratives and data-driven results more accessible, the interactive, visually engaging site can be easily updated to reflect Coeur’s real-time corporate social responsibility (CSR) journey.
This report was named a Sustainability/CSR Report category finalist in the PR News CSR competition.
Sense & Sustainability® Studies
As Americans count down to Election Day, more than three-quarters (78 percent) believe the winner of the presidential race should prioritize the faster adoption of renewable energy, according to the seventh annual G&S Sense & Sustainability® Study. Also, more than half (52 percent) disagree, as compared to 48 percent who agree, that elected officials are well informed about fossil energy’s total costs, among them the effects of air pollution on healthcare and the impact of climate change on property insurance. More findings on public opinion of the business commitment to sustainability and CSR; sources for information about “green news;” personal concerns about climate change, energy security and fossil fuel; and renewable energy adoption and power industry issues are available in the full study. Register to download the G&S Sense & Sustainability Study.