Sustainability & CSR

Business with Purpose

Conducting business with purpose means embracing a broader duty to protect the well-being of employees, communities and the environment. G&S Business Communications helps you take a strategic approach to corporate social responsibility (CSR) to identify relevant issues, improve stakeholder relationships and realize greater business value from sustainability efforts.

We combine storytelling and data visualization to communicate environmental, social and governance (ESG) goals and practices that are authentic and relevant.

Capabilities

Cause Marketing and Branding

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CSR, ESG and Sustainability Reporting

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Materiality Analysis

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Sustainability Strategy Development and Integration

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Two Critical Dimensions of ESG Disclosure

G&S Managing Director Ron Loch and G&S Vice President Susan Sheehan participated in a two-part webinar series discussing two critical dimensions of ESG disclosure.

The first program, featuring Bloomberg Intelligence Analyst Gregory Eleders, examines the new investor environment surrounding ESG reporting following the US presidential election. The second program with Eric Fernald, executive director, ESG corporate communications, MSCI, explores ways that corporate issuers can meet the growing demands of institutional investors and analysts for ESG information.

Sustainability Story Comes to Life

CEMEX, a global leader in the building materials industry, turned to G&S to strengthen its brand, make its CSR report more user friendly and position itself as a leader in sustainable development. After initial discussions with company leaders and subject matter experts, G&S outlined key concepts to highlight in the report, leading to a creative theme that connected strongly with the company and served as a roadmap for future sustainability communications. We have worked with the client’s Web and graphic designers over multiple years to create reports with intuitive navigation, graphic treatments and visual assets to bring the sustainability story to life while still maintaining consistency with the previous year’s design.

Mining Creativity

Coeur, a precious metals mining company, wanted to expand its corporate communications to identify material issues, capture key data and share its many stories of social and environmental responsibility. To kick things off, G&S helped Coeur develop a theme, “Protect. Produce. Preserve,” which articulates the company’s cradle-to-cradle approach to sustainability. We then brought Coeur’s sustainability stories to life and designed a dynamic online platform on which to share them. Featuring graphics and videos that make Coeur’s narratives and data-driven results more accessible, the interactive, visually engaging site can be easily updated to reflect Coeur’s real-time corporate social responsibility (CSR) journey.

This report was named a Sustainability/CSR Report category finalist in the PR News CSR competition.

Sense & Sustainability® Studies

Amid high-profile news of corporate misconduct, consumer safety concerns and shifting U.S. policies on environmental protection, Americans are placing greater responsibility on government, businesses and themselves to serve as environmental and social stewards, according to the eighth annual G&S Sense & Sustainability® Study. The 2017 G&S study includes more findings on public opinion about business practices related to environmental and social responsibility; business actions that contribute to a positive reputation for sustainability; sources for information about companies’ environmental and social responsibility initiatives; and the impact of environmental, social and governance (ESG) factors in personal investing decisions. Register to download the G&S Sense & Sustainability Study.

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